Welcome to The Betsy Hotel, South Beach, Miami
The ilon Art Gallery Collection has arrived in South Beach, Miami, now featured at the iconic Betsy Ross Hotel. This exciting new collaboration between Lesley Goldwasser and Loni Efron launched on August 7, 2025, and brings a fresh, evolving selection of works to one of Miami’s most vibrant cultural destinations. Both Lesley and Loni share a passion for breaking away from the traditional white-wall gallery model, choosing instead to celebrate the art through the energy and character of the entire space. “Our love of music photography brought us together,” says Efron. “I can’t wait to see where this journey takes us. We’re both driven by a deep appreciation for art, and I am thrilled to share that with the South Beach community through the ilon Art Gallery Collection.”